Market Research Simplified! Researching Your Competition

The Brooklyn Public Library's Business & Career Center invites you to a webinar series designed to demystify market research and equip you with the foresight you'll need to identify opportunities, mitigate risks, and create a compelling business plan. In Researching Your Competition , you will: Learn to identify who your competitors are in the Brooklyn landscape and beyond Get guidance on how to access the Brooklyn Public Library's invaluable market research resources and Get hands-on with tools like Reference Solutions, Mergent Intellect, plus key consumer sites and trade associations, to gather market data and help you determine your unique value proposition. Don't just compete – excel! Arm yourself with the knowledge and resources to make smarter decisions and secure your thriving future in Brooklyn.