Normans Bridal opened in 1980(Jewelry store opened in 1967) by Blake and Brenda Norman in Lebanon Missouri. It was a dream of Blake who was a jeweler, to sell the engagement ring to the fiance and then his wife Brenda sell the wedding dress to the new bride-to-be. It was a success! Fast-forward several years and many changes along the way to 2011. Normans Bridal opened a second location on South Avenue in Springfield. In 2016 Brenda decided it was time to focus on one location and with a heavy heart closed the Lebanon location. Now, Brenda and Liz(Brenda’s daughter~second generation of Normans Bridal) manage and run the South Avenue location together. Finding the “perfect” dress and celebrating the life moments involved never gets old for Brenda and Liz. Normans Bridal now focuses on Bridal gowns, Prom dresses and Bridesmaids styles! So if you or someone you know is looking for a special dress we invite you to stop by and shop with us. Our motto is “The experience of a lifetime....”