Essentials for Agricultural Business Growth: Direct-to-Business Sales

OVERVIEW Part 2 of this four-part, on-demand series is designed specifically for farmers and ranchers looking to strengthen their business skills and grow their agricultural operations. ABOUT THIS EVENT Each video provides practical tools and strategies tailored to the unique challenges and opportunities in agriculture, and includes a financial modeling spreadsheet for the final topic. Topics include: Direct-to-Consumer (DTC) Marketing: Learn how to effectively market your farm or ranch products directly to consumers. Direct-to-Business Sales: Understand how to build partnerships and sell to retailers, restaurants, and other businesses. Online Marketing Basics: Get introduced to website optimization, SEO, Google search, targeted ads, and social media marketing (organic and paid) —all with an ag-business focus. Financial Modeling for Business Planning: Develop realistic financial models to support decision-making and long-term planning for your farm or ranch. Whether you're diversifying your markets, launching a new product, or planning for future growth, this training is designed to help ag producers succeed in today’s competitive market. Register to receive a link to watch on-demand. Be sure to click the closed caption button within YouTube to view subtitles. WHO SHOULD ATTEND? This on-demand training is designed specifically for farmers and ranchers looking to strengthen their business skills and grow their agricultural operations.