World Play Day

Play is in danger!
3 out of 5 parents say their child plays less than they did at the same age. But the LEGO Group has a plan to get everyone playing for World Play Day on June 11th, and the rest of the month!
Join our Play Mission
We want to get the world playing again - starting right here at LEGOLAND Discovery Center. Play is powerful - it unlocks Resilience, Collaboration, Problem Solving, Confidence, and Creativity - in a world that never stops playing - anything is possible! So join us on our mission!
Take Part Today!
Let's show the world that we will Never Stop Playing - head down to the LEGOLAND Discovery Center to join in the fun!
- Take part in our Click Challenge - the only limit is your imagination!
- Leave your mark on the Never Stop Playing Mosaic - show the world how creative you are!
- Playmakers Playback - tell us how you did it! Your creativity knows no bounds!